Evidence-Backed Claims and Strategies for Botanical Supplements and Cosmetics
Meet the Expert
Founder, AA Bio Consulting
I am a bioinformatics scientist with an M.S. in Bioinformatics from Johns Hopkins University, specializing in plant biotechnology, pharmacognosy, and the translation of complex data into actionable business outcomes.
Through AA Bio Consulting, I provide scientific and business consulting at the intersection of advanced plant genomics and commercial natural products. My work spans two closely related domains:
Advanced Plant Genomics & Bioinformatics Consulting
I design and manage bioinformatics systems that transform complex biological data into actionable insights and support strategic decision-making.
Regulatory Evidence & Claim Substantiation for Botanical Products
I help botanical supplement and cosmetics brands turn deep plant science into robust, FTC-compliant claims through comprehensive evidence reviews, mechanistic analysis, and strategic claim mapping. My flagship service — the Product Evidence Deep Dive — delivers literature synthesis, evidence grading, compliant language recommendations, and a full strategy report + review call for up to 3 products.
Because I work at the cutting edge of plant biotechnology R&D, I bring a level of molecular and mechanistic insight that most compliance or literature-review consultants cannot match. This dual expertise allows my clients to move with both scientific confidence and commercial speed.
Whether you are a plant biotechnology company accelerating R&D pipelines or a natural-products brand building defensible, marketable claims, I deliver the same standard of rigor and clarity.
Connect with me on LinkedIn.
Our Services
AA Bio Consulting offers specialized scientific support for herbal, plant-based, and botanical ingredients in dietary supplements and cosmetics through a focused, high-impact service delivering evidence reviews and strategic recommendations.
Product Evidence Deep Dive - Up to 3 Products
Comprehensive analysis for up to 3 formulas or products, including:
Intended use (ingestible or topical), proposed claims, and targeted outcomes (e.g., “stress support,” “cognitive focus,” “sleep,” “gut health,” “skin hydration,” “soothing the appearance of sensitive skin,” “promoting a radiant complexion”).
Literature sweep (PubMed and reputable sources).
Evidence grading and compliant claim mapping.
Strategic recommendations (claim language, differentiation, improvements).
Deliverables
Professional report: executive summary, evidence tables, claims cheat-sheet.
60–90 minute review call.
Key Benefits
Stronger, compliant claims for higher conversions and sales.
Reduced regulatory risk (avoiding impermissible disease claims or unintended drug classification).
Enhanced product differentiation, formula decisions, and investor confidence.
Pricing details provided during your complimentary discovery call.
Inadequate and poorly synthesized scientific evidence leads to risky, unsubstantiated, and suboptimal claims. When appropriate, the FTC takes action not just against product marketers, but also against individual owners and corporate officers of the marketer, as well as ad agencies, distributors, retailers, catalog companies, infomercial producers, expert endorsers, and others engaged in deceptive marketing and promotion.
Assessing whether a study is well-designed and well-conducted, and whether the data has been properly analyzed and interpreted, are tasks that should be undertaken by someone with appropriate expertise. Marketers of health products are encouraged to consult with an independent expert in the relevant field of research. Independent experts can provide unbiased assessments of the validity of studies, how they fit within the relevant scientific literature, and what conclusions can be legitimately drawn from the results. [1]
At AA Bio Consulting, we specialize in providing scientific rigor to brands developing herbal, plant-based, and botanical products in the dietary supplements and cosmetics industries. Our services deliver actionable evidence reviews and strategic recommendations, empowering brands to make compliant, high-impact claims.
Contact Us
We welcome inquiries from companies in herbal supplements, plant-based supplements, botanical dietary supplements, and botanical cosmetics seeking evidence-backed guidance. Reach out to discuss your products or schedule a discovery call.
Endnotes
[1] Federal Trade Commission. Health Products Compliance Guidance. Federal Trade Commission, December 2022. https://www.ftc.gov/business-guidance/resources/health-products-compliance-guidance.